Companies that want to put their customers first need to start with the basics: understanding who their customers are. This seems straightforward, but the proliferation of channels where customers interact with your business makes this previously simple goal terribly complex.
Elevated carbon dioxide impairs decision making. And it doesn’t take a lot of carbon dioxide either! Normal atmospheric carbon dioxide has risen from 280 ppm to 415 ppm in the past century, but in poorly ventilated buildings and stuffy meeting rooms, concentrations can easily get into the thousands of ppm. Unfortunately, above 1000 ppm there’s a substantial and measurable…
Your customers expect you to remember who they are, no matter where they interact with your company — whether through your mobile app, website, emails, ads, push notifications, live chats, in-store, or the support and sales team. To them, you are one brand, one company, and they are one person. They should be treated like one, and each conversation you have with them, no…
Today we’re rolling out a major update to the Segment app, designed to clarify how your data flows through Segment.
We’re excited to share that Segment has raised $64 million in Series C funding, led by Y Combinator Continuity and joined by GV. Our existing investors at Accel, Thrive, NEA, and Ron Conway’s SV Angel also participated.
Each year on April 22, Earth Day marks the anniversary of the modern environmental movement born in 1970. Just a few years shy of its 50th anniversary, this Earth Day sees today’s outlook on environmental protection, awareness, and progress in a troubling state.
Running QA tests for Segment’s UI was taking way too long. Sure, we had strong component-level tests for our UI kit. But to test our whole app we needed to painstakingly poke around looking for oddities.
Nightmare is a browser automation library for node.js, designed to be much simpler and easier to use than Phantomjs. We originally built Nightmare to create integration logos with 99Designs Tasks before they had an API, and we still use it in Sherlock. But the vast majority of Nightmare developers—now 55k+ downloads per month—use it for web UI testing and crawling.
The executive order signed on January 27 places restrictions on immigration that are inconsistent with American values and will negatively impact our communities and businesses for generations.
At Segment, focus is one of our four core values. But it was difficult for team members to focus in the office, so in June we ran an internal team survey about what helps and hurts focus. The results showed that “chatter and noise” was one of the biggest culprits for distraction around the office. “Slack group channels” came in second.
A few months ago we were at a conference in Half Moon Bay talking with a general manager at a large mobile company, and he said, “One of my projects for the next six months is to reduce SDK bloat in all our apps.” Six months is a substantial investment! So we asked why this mattered so much to him.