Customer messaging platform
Intercom’s core product is in-app messaging for onboarding, support and re-engagement
Also supports email and live chat (Engage), helpdesk (Respond), and knowledge base (Educate)
Chat, email and in-app messages can be targeted based on user behavior
The combined suite of tools is often used by startups and small businesses
How Intercom works
Get more out of Intercom with Segment
Intercom is both an integration and a cloud source for Segment. As an integration, your customer data in Segment can be piped directly into Intercom so that you can begin messaging customers based on their behavior. For example, you may want to message customers that saw a new feature but haven’t actually used it yet.
As a cloud source, Segment pulls all your Intercom data into your data warehouse alongside your customer event data. This means you’ll be able to analyze your Intercom contacts, companies and conversations in SQL. You’ll also be able to join your Intercom data with the Segment event data you’re already sending into your warehouse, so you can do things like analyze the impact of an Intercom in-app messaging campaign impact on product adoption using your favorite business intelligence and SQL querying tools.