Beamer Destination

Destination Info

Beamer is a changelog and notification center that lets you announce new features, product updates, special offers and more.

This destination is maintained by Beamer. For any issues with the destination, contact the Beamer Support team.

Good to know: This page is about the Beamer Segment destination, which receives data from Segment. There’s also a page about the Beamer Segment source, which sends data to Segment!

This document is about a destination which is in beta

This means that the Beamer Destination is in active development, and some functionality may change before it becomes generally available.

Getting Started

  1. From the Segment web app, click Catalog.
  2. Search for “Beamer” in the Catalog, select it, and choose which of your sources to connect the destination to.
  3. Enter the “API Key” into your Segment Settings UI which you can find from your Beamer settings.

You can select any of the existing API keys in your list, but we recommend creating a new key to use specifically with your new Segment integration. Make sure to enable the ‘Create users’ and ‘Update users’ permissions for the API key you select.


If you’re not familiar with the Segment Specs, take a look to understand what the Identify method does. An example call would look like:

  "email": "",
  "name": "John Doe",
  "position": "Sales associate"

identify calls will create a user in Beamer with the data available in each event, including basic attributes (such as ID, name or email) as well as any custom user traits you may send to Segment.

New users will show up in the Users section within your Beamer dashboard.


You can send computed traits and audiences generated using Engage to this destination as a user property. To learn more about Engage, schedule a demo.

For user-property destinations, an identify call is sent to the destination for each user being added and removed. The property name is the snake_cased version of the audience name, with a true/false value to indicate membership. For example, when a user first completes an order in the last 30 days, Engage sends an Identify call with the property order_completed_last_30days: true. When the user no longer satisfies this condition (for example, it’s been more than 30 days since their last order), Engage sets that value to false.

When you first create an audience, Engage sends an Identify call for every user in that audience. Later audience syncs only send updates for users whose membership has changed since the last sync.

Real-time to batch destination sync frequency

Real-time audience syncs to Beamer may take six or more hours for the initial sync to complete. Upon completion, a sync frequency of two to three hours is expected.


Segment lets you change these destination settings from the Segment app without having to touch any code.

Setting Description
string. You can find your API key in Settings > API.

This page was last modified: 08 Mar 2022

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