Proof Experiences Destination


Proof Experiences helps B2B SaaS businesses increase new trials and demos by creating delightfully personalized experiences for their visitors and customers.

This destination is maintained by Proof. For any issues with the destination, contact the Proof Experiences Support team.

This document is about a destination which is in beta

This means that the Proof Experiences Destination is in active development, and some functionality may change before it becomes generally available.

Getting Started

Before you start, make sure Proof Experiences supports the source type and connection mode you’ve chosen to implement. You can learn more about connection modes here.

Web Mobile Server
📱 Device-mode
☁️ Cloud-mode
  1. From the Segment web app, click Catalog.
  2. Search for “Proof Experiences” in the Catalog, select it, and choose which of your sources to connect the destination to.
  3. Enter the “API Key” into your Segment Settings UI which you can find from your Proof Experiences dashboard.
  4. You should see data flowing into your Proof dashboard in the event debugger within 1 minute of creating your API key and activating your Proof Experiences integration.

Page

If you’re not familiar with the Segment Specs, take a look to understand what the Page method does. An example call would look like:

analytics.page()

Page calls will be sent to Proof Experiences as a pageview.

Identify

If you’re not familiar with the Segment Specs, take a look to understand what the Identify method does. An example call would look like:

analytics.identify('userId123', {
  email: 'john.doe@example.com',
  role: 'Software Engineer',
  company: 'Segment'
});

Identify calls will be sent to Proof Experiences as an identify call along with any included traits (optional).

Track

If you’re not familiar with the Segment Specs, take a look to understand what the Track method does. An example call would look like:

analytics.track('Clicked Login Button', {
    btnText: 'Sign in here'
})

Track calls will be sent to Proof Experiences as a track call along with any included properties (optional).

Personas

You can send computed traits and audiences generated using Segment Personas to this destination as a user property. To learn more about Personas, contact us for a demo.

For user-property destinations, an identify call is sent to the destination for each user being added and removed. The property name is the snake_cased version of the audience name, with a true/false value to indicate membership. For example, when a user first completes an order in the last 30 days, Personas sends an Identify call with the property order_completed_last_30days: true. When the user no longer satisfies this condition (for example, it’s been more than 30 days since their last order), Personas sets that value to false.

When you first create an audience, Personas sends an Identify call for every user in that audience. Later audience syncs only send updates for users whose membership has changed since the last sync.

Settings

Segment lets you change these destination settings from the Segment app without having to touch any code.

API Key

The keys to the kingdom, generally found under “settings” in the destination’s website.

Adding Proof Experiences to the integrations object

To add Proof Experiences to the integrations JSON object (for example, to filter data from a specific source), use one of the following valid names for this integration:

  • Proof

  • Proof Experiences

This page was last modified: 20 Oct 2020

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