Segment makes it easy to send your data to Attribution (and lots of other destinations). Once you've tracked your data through our open source libraries we'll translate and route your data to Attribution in the format they understand. Learn more about how to use Attribution with Segment.
For user-property destinations, an identify call will be sent to the destination for each user being added and removed. The property name will be the snake_cased version of the audience name you provide with a true/false value. For example, when a user first completes an order in the last 30 days, we will send an identify call with the property
order_completed_last_30days: true, and when this user no longer satisfies we will set that value to
When the audience is first created an identify call is sent for every user in the audience. Subsequent syncs will only send updates for those users which were added or removed since the last sync.
Supported Sources and Connection Modes
To learn more about about Connection Modes and what dictates which we support, see here.
Segment lets you change these destination settings via your Segment dashboard without having to touch any code.
Attribution Project Id
Your unique project ID from Attribution, which is accessible from your Attribution account.