Yandex Metrica Destination

Segment makes it easy to send your data to Yandex Metrica (and lots of other destinations). Once you've tracked your data through our open source libraries we'll translate and route your data to Yandex Metrica in the format they understand. Learn more about how to use Yandex Metrica with Segment.

Our Yandex-Metrica destination code is all open-source on GitHub if you want to check it out.

Getting Started

In order to get the Webvisor page recorder to properly record page sessions, you may need to change the Webvisor “Download pages into player” setting to “as you” as seen below.

web visor as you setting

Supported Sources and Connection Modes

📱 Device-based
☁️ Cloud-based

To learn more about about Connection Modes and what dictates which we support, see here.


Segment lets you change these destination settings via your Segment dashboard without having to touch any code.

Enable Accurate Bounce Tracking

Enables the accurate bounce rate, with a non-bounce event registered after 15000 ms (15 s).

Enable Clickmap Tracking

Enables heat mapping reports.

Counter ID

Your Counter ID

Enable Hash Tracking

Enables hash tracking, allowing correct calculation of the number of pageviews on pages that are updated without being refreshed.

Enables external link tracking.

Enable WebVisor

Lets you see playback of a customer’s actions including mouse movement, scrolling and clicks.

If you have any questions, or see anywhere we can improve our documentation, please let us know!