Analyst Report

Twilio named a Leader in the 2023 IDC CDP MarketScape for Financial Service Industry

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In this report, you’ll learn...

Why CDPs are critical for financial services firms to deliver best-in-class customer experiences
How CDPs allow you to unify your data from across customer-facing systems, without the need to rip and replace your current stack
Helpful criterias in a CDP assessment to ensure the best fit
Why Twilio was named a Leader CDP for the financial services industry

Understanding the IDC CDP MarketScape for Financial Services Industry

This report provides guidance to help buyers define their customer data management needs and get a short list of vendors that are best suited to their unique segment in financial services, company size, and use cases for their user base.

Read the guide