With Segment and ClearBrain, you can predict and show ads to users based on their potential return on ad spend (ROAS). With Segment data flowing to ClearBrain, you can use ClearBrain to automatically analyze which users tracked in Segment have the highest propensity to reach your desired conversion event. ClearBrain can also recommend audiences to retarget in Google Ads based on incremental likelihood to convert from an ad impression on the Google display network.
Collect data once with Segment and send it any tool you use. No more tedious integrations. No more engineering resources wasted.
Setting up ClearBrain with Segment shortens your onboarding process from weeks to days. Segment provides a standardized schema of attributes and events which can be immediately processed into ClearBrain’s machine learning schema. No customization or additional engineering required. Additionally, using Segment’s historical replay you can import years of behavioral data to ClearBrain in a few hours, enabling you to skip a data collection period and move immediately to insights.