NPS surveys can be incredibly useful. Not only do they provide a barometer for customer sentiment about your product, but when you leave open ended questions after an NPS survey, you can extract valuable qualitative insights.
With Segment and Customer.io, you can easily identify your most active users and ask them to take an NPS survey. First, you’ll want to define user qualification criteria for sending an NPS message. This could be based on any number of key events of your liking—recent logins, reaching your a-ha moment, making a purchase, etc. After you have that event and audience defined, you can trigger emails or messages via Customer.io when a user qualifies.
Message Sentflowing into Segment
Collect data once with Segment and send it any tool you use. No more tedious integrations. No more engineering resources wasted.
Customer.io lets you send automated email, push, SMS, letters, and webhooks based on your customer’s activities in your app or product. It makes conversion tracking, optimization and remarketing easier than ever.