Source

Import your HubSpot data to your warehouse

HubSpot is an inbound marketing software platform that helps companies attract visitors, convert leads, and close customers.

HubSpot

Use Cases

Once your HubSpot data is synced to your warehouse, you can use it in a number of different ways.

HubSpot data

Go beyond HubSpot’s dashboards and ask any question you want about your email data.

Campaign Performance

Measure how emails were delivered, opened, clicked across all your campaigns

Emails over Customer Lifecycle

View how many emails a customer is receiving over time

Website and mobile data + HubSpot

Combine data from your website, mobile app, or servers, with your HubSpot data
to tie together your customer’s behavior across multiple touchpoints.

Emails over Customer Lifecycle

View how many emails a customer is receiving over time, and his interactions with those emails

Email performance across campaigns

Analyze email opens, email link clicks, email unsubscribes across all your campaigns

Payments data + HubSpot

Combine data from Payments apps like Stripe, with your HubSpot data
 to tie together email activity with revenue.

Revenue per campaign

Analyze the conversion rate and revenue from an email campaign

Conversion of email campaigns

Build a funnel of customers that open, interact, and ultimately signup or purchase on your site

Additional Info

Learn more about the HubSpot source.

Preview of collections

You can import many different types of data from HubSpot.

We call these collections.

email events

Email events based on user actions

SELECT * FROM
hubspot.email events

contacts

Contacts represent people in an Organization’s address book.

SELECT * FROM
hubspot.contacts

email campaigns

Email campaigns for marketing automation

SELECT * FROM
hubspot.email campaigns

companies

Companies visible to the portal in the HubSpot CRM

SELECT * FROM
hubspot.companies

Further research

Still have questions? Here are a few useful resources for you to dig a little deeper.

documentation

Check out our great documentation for detailed help on setting up HubSpot.

HubSpot documentation

Questions

Questions about this source? Suggestions?

Send us a note

Segment integrates with 180+ apps

Send your data to analytics, email, advertising tools and more.

View all Integrations
Getting started is easy. Be up and running in minutes.