Akita Customer Success Destination

Akita provides Customer Success Management tools for Software-as-a-Service applications–helping you nurture, retain and grow your customer base.

This destination is maintained by Akita. For any issues with the destination, contact Akita support.

Getting Started

1. From the Destinations catalog page in the Segment App, click Add Destination.
2. Search for “Akita” in the Destinations Catalog, and select the “Akita Customer Success” destination.
3. Choose which Source should send data to the “Akita Customer Success” destination.
4. Go to the “Connect Segment” Page, find and copy the “Segment.com API Key”.
5. Enter the “API Key” in the “Akita Customer Success” destination settings in Segment.

Identify

If you aren’t familiar with the Segment Spec, take a look at the Identify method documentation to learn about what it does. An example call would look like:

analytics.identify("contact_123", {
  email: "john.doe@example.com",
  groupId: "account_123" /** Optional **/,
});

Segment sends Identify calls to Akita as a contact event.

You may find a list of useful information to send as traits in your Identify call in the Segment > Configure tab in Akita.

Akita adds contacts described using Identify events as Contacts associated with the correct account.

For best results, Akita recommends you also send the groupId (the identifier you send with Group) as a trait in all Identify events. This allows Akita to identify the Contact if you have not yet made the required Group call.

Group

If you aren’t familiar with the Segment Spec, take a look at the Group method documentation to learn about what it does. An example call would look like:

analytics.group("account_123", {
  name: "Initech",
  plan: "Enterprise",
});

Segment sends Group calls to Akita as an account event.

You may find a list of useful information to send as traits in your Group call in the Segment > Configure tab in Akita.

Accounts described using the Group event are added to Akita as Accounts.

Track

If you aren’t familiar with the Track Spec, take a look at the Track method documentation to learn about what it does. An example call would look like:

analytics.track("search:submit");

Segment sends Track calls to Akita as a event event.

Page

If you aren’t familiar with the Page Spec, take a look at the Page method documentation to learn about what it does. An example call would look like:

analytics.page();

Segment sends Page calls to Akita as a page event.