Guide

Beyond the Basics: Marketing Personalization Tactics that Actually Convert

Take your personalization skillset to the next level. This guide goes beyond fluffy best practices to help companies navigate the complexities of personalization at scale. With templates you can use directly within Twilio Engage and clever customization tactics, we have everything you need to start having a real impact on your customer’s experience with your brand.

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In this guide, you’ll learn about…

  • How to get started with personalization 

  • How to define your strategy 

  • The best tools for personalization 

  • Five tactics with visual templates you can use directly within Twilio Engage

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