- DATE:
- AUTHOR:
- The Segment team
Destinations
Beta
Twilio Engage Premier
The Trade Desk Destination - Public Beta
DATE:
AUTHOR:
The Segment team
The Trade Desk destination is now available in beta.
With this integration, you can push first-party user data from audiences created in Twilio Engage to The Trade Desk platform. This enables you to target your brand's first-party audiences more effectively. You have the ability to configure your delivery preferences within Segment, making the integration customizable.
By connecting Twilio Engage with The Trade Desk, you can leverage your Engage Audiences and send personally identifiable information (PII), such as email, directly to The Trade Desk. This enhances your ability to execute precise and impactful marketing campaigns.
To get started with the Trade Desk integration, see the public documentation.