We make customer data simple.
Segment is the single hub to collect, translate and route your customer data.
Replace all your tags and tracking with one interface
Integrate third-party apps with the flip of a switch
Replay historical event data into new tools
Power all your apps with the same data
With Segment as your customer data hub, you can focus on building incredible products and attracting more customers. Instead of wasting time integrating all of your tools individually, track data to Segment once. We're the last integration you'll ever do. Try new apps with the flip of a switch.View Integrations
Query your data in SQL
Start playing with your data in ridiculous detail with Segment SQL. We'll transform and load your customer behavioral data directly from your websites and apps into Amazon Redshift. Save months of engineering time building a data warehouse and ETL pipeline.Learn more
Install tracking for the last time
Our unified tracking code makes integrating new apps simple. You only need to instrument Segment once, then flip a switch to install new tools. Reduce all of your tracking code and advertising tags into a single API.
Send data from anywhere
Send Segment data from any device, then we’ll transform and send it on to any tool. We support browsers, phones, tablets, smart watches, TVs, iBeacons, and more!
Put your data to work
Your business runs on customer data. But each team needs a different view and workspace. Use a single hub to manage and dispatch the data to the apps you use everyday.
Visualize data, see how people use your product and identify trends.
Drive new visitors to your product and attribute campaigns.
Nurture leads, activate signups, create campaigns and newsletters.
Analyze revenue, optimize and push customers through the funnel.
Manage relationships, qualify leads and run outbound campaigns.
Offer timely support and identify recurring issues.
Improve the health and stability of your product and fix problems.
See how people are using your product and run experiments.
Learn and innovate
Our customers don’t just track data. They learn from it and apply insights
to build incredible products. We'll help you break down the bottlenecks
and barriers, so you can start using your data with the flip of a switch.
Let’s make it simple.
Start your free trial today and make your data work for you.
Become a partner
We have thousands of customers interested in trying new tools, and continually add new services to the platform. We make installation a non-issue and offer a new acquisition channel for our partners.Join the platform