- DATE:
- AUTHOR:
- The Segment team
Destinations
GA
Free
Team
Business
Google Analytics 4 Destination General Availability
DATE:
AUTHOR:
The Segment team
The Google Analytics 4 destination lets you send data to the fourth version of Google's widely-used analytics platform, taking advantage of its powerful new features.
New users can implement easily, and current users can migrate without making any changes to the events and properties they are already collecting. For more information, see the Google Analytics 4 documentation.