DATE:
AUTHOR:
The Segment team
Destinations GA Free Team Business

Pinterest API for Conversions Destination in General Availability

DATE:
AUTHOR: The Segment team

The Pinterest API for Conversions destination, built on Actions, is a server-to-server integration with the Pinterest API. It allows customers to pass web, app, and offline events from Segment directly to Pinterest. Events can be used to evaluate an ad's effectiveness to improve content, targeting, and placement of future ads, without the use of third party cookies. For more information see the Pinterest API for Conversions Documentation.

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