How Clearbit Reveal works

Clearbit Reveal works via a Clearbit API that receives identifying information from you and returns enriched user information. You send data with an IP address to the API, and it returns information about the company the IP address belongs to (if that information is available). This information can be used by your team privately for analysis, or publicly to personalize your site, such as in the case where a visitor’s IP reveals that they’re accessing your site from a particular company. Clearbit offers client-side Javascript libraries that can be used to make collecting IPs and pinging the Clearbit API easier, but implementing these libraries still requires some setup work in your code. You will still need to manually configure your own ETL processes for each tool you want to utilize the Clearbit revealed company data.

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