A/B Testing

Trackier

Performance Marketing Software

Integrates with mobile and desktop data to track user metrics, platforms, devices, and user behavior
Tracks digital marketing spend and monitors impressions, clicks, conversions, installs, and media usage
Enables customizable domains, multiple tracking domains, and third-party domain masking
Supports custom email templates so marketers can update custom affiliate terms and custom advertiser terms before marketing to custom segments
Enables cookie and cookie-less pixel tracking so marketers can track postbacks and ad conversion data across channels

How Trackier works

Trackier can collect customer data from your site or directly to its API. In either case you’ll need to learn the ins and outs of the Javascript library or API and write code to hook into them. Usually that means grabbing some data when a user hits your site from a tagged link, remembering where they come from as they move through your site, and firing a custom conversion event when the visitors takes important actions.

Get more out of Trackier with Segment

Segment makes it dead simple to forward all your customer data through to Trackier without needing to learn any custom event tracking conventions or write additional code. All you need to do is paste your Trackier Global Security Token into the Segment source of the data you need in Trackier and hit “enable”. The full data stream then gets sent to Trackier, including user traits, events, page views, etc. All your data will be available in Trackier to power tracking and analytics. Managing tagged links and campaigns will still happen in Trackier just as it would if you installed it directly.

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Integrate Trackier with Segment

Segment makes it easy to set up Trackier.

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