All Integrations

Web app task automation

Zapier

  • Links up with web apps and automates actions using customizable workflows, called “Zaps”

  • Triggers custom workflows from more than 750 apps like Gmail, Slack, Google Sheets, or Trello and automates custom alerts or actions so teams can point and click to automate tasks

  • Enables custom workflows based on unique goals like searching for a subscriber, copying a document, or starting a conversation 

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Segment makes it easy to set up Zapier

How Zapier works

Zapier is an integrations tool that lets you connect many hundreds of cloud apps and other services to share data across tools or trigger actions between one tool and another. The workflow for building zaps is simple. You choose a trigger, like receiving an email in Gmail, then choose an action, like recording a Segment event for each email you receive. Zapier also has a filter capability so you can choose to only record when emails are received from specific people or sent to a specific email address. This is just an example and there are limitless use cases for Zapier if you’ve got the time to build connections between each app.

View the 750+ web tools you can connect with Zapier.
View the 750+ web tools you can connect with Zapier.
Explore workflow automation ideas.
Explore workflow automation ideas.
Build automated workflows called Zaps without coding.
Build automated workflows called Zaps without coding.

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Get more out of Zapier with Segment

The Segment app in Zapier makes it simple to identify users and track events based on any of Zapier’s hundreds of triggers. All you need to do is map the incoming data from your trigger into the userId and traits or event name and properties. Zapier isn’t usually recommended for high volumes, but for recording important actions from a system that doesn’t itself connect to Segment, Zapier is a great option to automate the recordings rather than pulling that data manually.

Try Segment

Segment makes it easy to set up Zapier

Getting Started with Segment

Segment is the infrastructure for your customer data. Use one API to unlock 200+ tools for every team in your company. With Segment, developers can stop building tedious and expensive one-off data integrations while business users can get straight to work, turning on their favorite apps right from the Segment dashboard.