Qualtrics enables you to gather, analyse and perform action on experience data from your customers.
Create and manage XM Directory contacts in real-time with minimal IT resources
Precise targeting for your survey outreach through digital channels
Route customer feedback response data back from Qualtrics through Segment to any organizational endpoint
How Qualtrics Works
Listen + Remember: Capture and store all your experience data from customers and employees in a single system of record for every interaction across the organization.
Process + Understand: Powerful, predictive analytics make sense of your entire dataset, and proactively recommend the actions to take next.
Build a culture of action: Intelligent, customizable workflows automatically alert the right people, and trigger actions in every part of the organization.
Get more out of Qualtrics with Segment
Supercharge your Qualtrics platform using a bi-directional integration with industry-leading Customer Data Platform, Segment.
Automatically generate and manage XM Directory contacts in real-time through bi-directional integration with industry-leading Customer Data Platform, Segment.
Use rich contact data to unlock advanced use cases, target specific customers, and seamlessly route experience data back to Segment for distribution across all endpoint systems.
Spend more time getting to know your customers instead of finding the data needed to collect feedback and generate insights.