Omnichannel marketing automation
Targets autotriggered mobile, email, lightbox, messenger, or push messages to anonymous visitors and tracks messages in a team inbox
Enables activity, behavior, and interest segmentation based on behaviors like abandoned cart, failure to subscribe, course dropout, or payment skip
Deploys personalized content, product recommendations, or timely messages to segmented customers based on triggers like frequency of purchases or lifetime value
Autotriggers targeted onsite interactions using “Boomtrain Lightbox” or “Boomtrain Messenger” so teams can personalize, A/B test, and capture subscribers when they hit specific goals in the purchasing funnel
How Boomtrain works
Get more out of Boomtrain with Segment
When you enable Boomtrain in Segment, all the customer data flowing through Segment is forwarded to the tool in realtime. Even with a fresh Segment implementation, page views will start showing up in Boomtrain and folded into its machine learning right away. If you’re recording customer traits, they’ll be mapped to the Boomtrain API and passed through automatically. The same goes for events when people do things on your site. That means you can skip straight to taking advantage of Boomtrain’s marketing automation and start communicating with customers rather than spending time getting data into the tool.