Referral & Loyalty Program Software
Seamlessly integrate, launch and optimize your loyalty and referral program through your Segment dashboard
Encourage your customers to refer friends to your brand through customizable referral widgets and emails
Run A/B tests of creative, copy, and reward structure for your referral program
Track and attribute referral and loyalty event data, including shares, clicks, rewards and purchase events
Measure program and campaign performance across your conversion funnel
Automate the reward fulfillment process
Incorporate referral and loyalty into your customer journeys by integrating your CDP, email and SMS platforms, and more
How Friendbuy Works
Friendbuy Referral and Loyalty Programs will be your best channels for acquiring and retaining customers thanks to customizable widgets, earning events and rewards, as well as a strategic partnership with referral and loyalty marketing experts that work with today’s top brands.
Get more out of Friendbuy with Segment
Friendbuy is also available as a Segment Source, which means that Segment can also ingest data from Friendbuy. Whenever a referral is shared, converted, or evaluated for a reward, Friendbuy will automatically let Segment know through real-time posts to our HTTP API. Segment can then forward those events along to other connected Destinations, including your data warehouse. This means you can join your referral data with all your other marketing event data to tell a more complete story of a user’s journey. You can see the documentation for the Friendbuy Source here.