Cross-channel marketing platform
Single-view user profile: Individual customer profiles include data about an individual’s demographic, behaviors, interests, purchases, engagement level, predicted actions, devices and browsers used and more
Cross-channel management: Personalize and automate messages across email, mobile, and web for a truly coordinated cross-channel marketing approach
Predictions: AI and machine-learning powered predictions and interest algorithms determine when, where, and how an individual customer will engage with your brand in real-time
Data and reporting: Quickly monitor performance and identify trends with data visualizations and customizable dashboards directly within the platform, or easily export it into a BI/data analytics tool for deeper analysis
How Sailthru works
Sailthru's cross-channel marketing platform helps you engage your buyers with personalized experiences across email, mobile, and web. With the industry's most data-rich, single-view customer profiles, Sailthru makes it easy to put all of your first-party data to use to reach your audience members in the right place at the right time with the perfect content that drives conversions. Our AI-centric approach and proprietary algorithms allow you to create a 1:1 engagement strategy tailored for every customer, and proven to deliver significant increases in engagement, conversion and revenue for your brand.
Get more out of Sailthru with Segment
The Sailthru Segment Destination allows customers using Segment to easily pass crucial marketing data points from Segment into Sailthru user profiles with just a few clicks. Conversely, the Sailthru Segment Source allows brands using Segment to bring their email activity data back into Segment and any analytics-focused destinations. And thanks to our turnkey implementation and Segment's single-layer API, it’s a breeze to set up and start streaming data in and out of Sailthru with minimal development work and resources.