Hydra

Holistic predictive analytics

  1. Scan behavior, backgrounds, conversations and engagement to find revenue signals.

  2. Train scanners to find signals unique to your business without writing a line of code.

  3. Relay signals to MarTech and customer success platforms and orchestrate hyper-targeted campaigns.

  4. Use data to drive revenue without having to hire a team of data scientists.

Hydra

How Hydra works

Hydra helps users implement holistic predictive analytics tailored to their own business without writing a line of code. Traditional predictive analytics products predict the past (i.e. they solely depend on patterns observed in the past to make predictions). On Hydra, users can train the system to look for any type of pattern they are interested in discovering — even patterns that haven’t occurred in the past. In addition, Hydra’s predictive analytics is holistic — the platform is capable of scanning a wide range of sources such as product usage, user demographic data, firmographic data, chat conversations, help desk tickets, emails and marketing engagement to discover signals and make predictions.

Marketing, Sales Operations and Customer success teams use Hydra to find revenue signals by scanning their data. Hydra automatically relays these signals to marketing and customer success platforms to execute personalization and run hyper-targeted campaigns.

Get a single pane of glass view of each user with insights & predictions from A.I. powered scanners.
Get a single pane of glass view of each user with insights & predictions from A.I. powered scanners.
Pick and deploy scanners to analyze data from all customer touch points across channels.
Pick and deploy scanners to analyze data from all customer touch points across channels.
Train scanners through a simple UI to fit your unique needs.
Train scanners through a simple UI to fit your unique needs.
Hydra

Get more out of Hydra with Segment

Our turn-key Segment integration radically simplifies the set-up process and accelerates your return on investment. Segment provides Hydra with a single data source for a wide range of customer data eliminating the need to individually connect to various customer event data sources. Segment is particularly powerful in the instances where users have home grown systems that handle customer touchpoint data and do not provide API connectivity. Segment’s business plan customers can take advantage of the “Replay” feature to get a head start by sending historical data to Hydra!

Integrate Hydra with Segment

Segment makes it easy to set up Hydra.