Inflection

B2B Marketing Automation for Product-Led Growth

  • Inflection gives you the unified identity profile of your customer - a single view of the customer’s product, people, and account activity data

  • You can drive marketing campaigns for your product-led business without being limited by the number of contacts in your CRM and data warehouse

  • Move beyond personalization to contextualize your customer communication across the life cycle for a meaningful engagement

Inflection

How Inflection Works

Inflection.io is a B2B marketing automation platform built for SaaS companies to address the challenges faced by PLG companies. Drive adoption, expansions, and delightful engagements for your product users based on their new identity profile - a wholesome view of the product, people, and account activity data. You can automate personalized communication and meaningful engagement with your customers at scale with Inflection.

Inflection supports sending email deliverability events to Segment as a source.

Inflection’s excel-style no-code token editor to create custom tokens for hyper-personalizing your emails
Inflection’s excel-style no-code token editor to create custom tokens for hyper-personalizing your emails
Inflection unifies data from various sources giving a single view of the user for scaling up B2B marketing automation in PLG companies
Inflection unifies data from various sources giving a single view of the user for scaling up B2B marketing automation in PLG companies
In Inflection, you can email a dynamic list of users with filters and operator logic applied based on person, account, and product activity
In Inflection, you can email a dynamic list of users with filters and operator logic applied based on person, account, and product activity
Inflection

Get more out of Inflection with Segment

  • Inflection has a direct connection to Segment, so your product events can be first-class data for email segmentation and personalization.

  • The async data streaming from Segment to Inflection lets you trigger emails based on live action/events.

  • Get a single view of the customer across Segment and CRM with Inflection's unified identity profile.

  • Deliver tailored marketing campaigns across the customer lifecycle with an audience and token builder purpose-built for product-led growth.

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Integrate Inflection with Segment

Segment makes it easy to set up Inflection.