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AdvertisingMarketing AutomationPersonalizationEmail Marketing

Jivox IQ

Programmatic Ad serving based on customer information

  • Enables your brand to serve programmatic ads in the right context

  • Utilize the Jivox platform to ensure better conversions for products and catalogs

  • Meet customer-centric brand objectives through retargeting based on conversion data

  • Deliver personal advertising experiences using real-time application of event data

Jivox IQ websiteDocumentation
Jivox IQ

Jivox IQ is a cloud-based, data-driven platform for delivering personalized digital advertising and marketing experiences at scale. It is a powerful solution for engaging consumers with the right message in real-time and across all channels.

On the left navigation bar of the screen, select Partner Platform Integration and then click onto Brand Safety & Measurement option. Navigate to the Brand Safety and Measurement screen and select the Segment tile under CDP Integration.
On the left navigation bar of the screen, select Partner Platform Integration and then click onto Brand Safety & Measurement option. Navigate to the Brand Safety and Measurement screen and select the Segment tile under CDP Integration.
In the Segment configuration screen, the number of segments configured gets listed. For example, “Configured Segments(9)” indicates a total of nine segments that have been configured. The details of the configured segments like Configuration name, Advertiser Short Name, Vanity URL is displayed. Under the “Options” column, the Edit and Delete icon allows the user to edit or delete the configured segment. To configure a segment, enter the configuration name in the text field, for example “Configuration 10”, from the dropdown select or enter the Advertiser name and the vanity URL. Click onto the Save button. This saves the segment configuration. The Cancel button allows the user to cancel the configuration details entered.
In the Segment configuration screen, the number of segments configured gets listed. For example, “Configured Segments(9)” indicates a total of nine segments that have been configured. The details of the configured segments like Configuration name, Advertiser Short Name, Vanity URL is displayed. Under the “Options” column, the Edit and Delete icon allows the user to edit or delete the configured segment. To configure a segment, enter the configuration name in the text field, for example “Configuration 10”, from the dropdown select or enter the Advertiser name and the vanity URL. Click onto the Save button. This saves the segment configuration. The Cancel button allows the user to cancel the configuration details entered.
In this screen, select Segment as a parameter under DMP Services. From the dropdown field select Category ID and then select “Is Equal To” from the next dropdown. Enter the Category ID value in the text field. The values can be changed using the Edit icon. The changes are saved automatically.
In this screen, select Segment as a parameter under DMP Services. From the dropdown field select Category ID and then select “Is Equal To” from the next dropdown. Enter the Category ID value in the text field. The values can be changed using the Edit icon. The changes are saved automatically.
Jivox IQ

Jivox integration with Segment allows you to provide micro and macro targeting data collated by the Segment CDP for use by the Jivox personalization engine.

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