Kitemetrics

Keyword level attribution for Apple Search Ads.

  1. Use Kitemetrics to attribute iOS App Installs to Apple Search Ads keywords and associate them with In-App Purchases.

  2. Calculate average revenue per user at the keyword level.

  3. Automatically adjust bids based on revenue or a CPA goal.

  4. Manage and optimize Apple Search Ads campaigns.

  5. Translate campaigns with Machine Translation.

  6. Import Sales data from App Store Connect.

  7. Import Spend and reports from Apple Search Ads.

Kitemetrics

How Kitemetrics works

Kitemetrics works by attributing iOS App installs to Apple Search Ads keyword searches.  Kitemetrics can then associate those installs to In-App Purchases or other custom events (KPI's).  Kitemetrics will calculate the average revenue per user for a given keyword eliminating the guesswork and ensuring you only bid what a keyword is worth.  Use Kitemetrics advanced bidding strategies to save you time by automatically and intelligently setting your bids across all of your Apple Search Ads keywords.

Mobile Analytics with Apple Search Ads Attributions in blue
Mobile Analytics with Apple Search Ads Attributions in blue
Keyword level attributions with ARPU and suggested bids
Keyword level attributions with ARPU and suggested bids
Apple Search Ads spend in red with revenue attributed to Apple Search Ads in blue
Apple Search Ads spend in red with revenue attributed to Apple Search Ads in blue
Kitemetrics

Get more out of Kitemetrics with Segment

Using Kitemetrics with Segment will get you up and running quickly with minimal coding effort.  Simply sign up for a free Kitemetrics account and copy your API Key into the Kitemetrics destination within Segment.  The Segment iOS SDK will automatically record mobile analytics, in-app purchases and Apple Search Ads attributions. Save time and development resources while getting the data you need to intelligently and automatically manage your Apple Search Ads campaigns.

Integrate Kitemetrics with Segment

Segment makes it easy to set up Kitemetrics.