Vidora

Vidora provides a Machine Learning Platform for Marketing, AdTech, and Product teams to easily transform real-time and historical user data into machine learning decisions. These decisions include next-best-action, user segmentation, and recommendations.

  • Create and deploy live Machine Learning pipelines with end-to-end automation

  • Leverage both batch and real-time data to optimize customer experiences

  • Target existing, anonymous, and first time users

  • Automate next-best-action, next-best-offer, and dynamic decisioning

Vidora

How Vidora Works

Vidora was built to allow Marketing, AdTech, and Product teams to easily transform existing customer data into Machine Learning predictions and decisions. Our platform, Cortex, automates the hardest parts of Machine Learning with Data Process Automation, allowing teams to optimize for business decisions and increase results without the risk of attempting to build in-house.

Cortex can allow teams to create dozens of predictive and prescriptive pipelines from the same data set, and automate initiatives such as next-best-action and next-best offer.

Easily create dozens of Machine Learning Pipelines from the same data set without any coding
Easily create dozens of Machine Learning Pipelines from the same data set without any coding
Understand how accurate your predictions are and what customer data was most important to the predicted value
Understand how accurate your predictions are and what customer data was most important to the predicted value
Customize your exports based on likelihood to convert or total number of users
Customize your exports based on likelihood to convert or total number of users
Vidora

Get more out of Vidora with Segment

Integrating Segment with Vidora makes optimizing for business decisions easier than ever. By setting up Vidora as a Destination within Segment, you can automatically start streaming your consumer data into our Machine Learning Platform, Cortex. Watch a quick walkthrough here on how to set up the integration in just a few clicks.

Cortex can ingest both batch and real-time data from Segment to the Vidora Decisioning SDK to enable real-time machine learning and optimize for experiences like next-best-action.

Any new data sent to Segment will automatically be forwarded to Cortex, which means your pipelines will be continuously learning and keeping your customer predictions and decisions always up to date.

Integrate Vidora with Segment

Segment makes it easy to set up Vidora.