Data enriched live chat and customer messaging.
Drift
Includes variety of messaging options including live chat, in-app notifications, sliders, and full-page takeovers
Uses behavioral data about your customers for segmentation and targeted messaging
Automatically routes conversations to appropriate agents based on topics or triggers
Integrates with helpdesks, CRMs, and collaboration tools so chat messages are enriched with relevant user data
Segment makes it easy to set up Drift
How Drift works
The most popular way to install Drift without using Segment is to copy a Drift-generated javascript snippet into the head tag of your website. There are also Drift plugins available for Wordpress, Hubspot, and Shopify, for users with websites powered by those platforms.



Get more out of Drift with Segment
On its website, Drift writes that if you’re already using Segment then “using the Segment integration is the easiest way to setup Drift." Segment’s integration with Drift is one-click and will automatically do two things when enabled:
Load up the Drift chat widget on your website
Send your Segment event data into Drift
Any events and traits you collect with Segment, including mobile, server, or client side, will automatically land in Drift so you don’t need to implement any duplicate tracking.
Segment makes it easy to set up Drift