Multi-channel customer engagement
Run campaigns over a broad selection of messaging channels
Enrich user profiles in Segment with Leanplum engagement data
Set up client-side or server-side data collection from Segment to Leanplum
Connect Personas to Leanplum where they will be available as audiences to engage
Leanplum is a multi-channel customer engagement platform that helps Growth and Marketing teams to achieve their engagement and revenue goals. It helps to orchestrate personalized campaigns and develop targeted in-app experiences to enhance the user experience by leveraging real-time customer data for personalization and rich behaviours for user segmentation.
With Segment and Leanplum, marketers can create holistic campaigns and effectively target carefully curated Personas. You can pass server-side or client-side data from Segment to Leanplum without any additional coding or engineering effort. Or easily connect audiences built in Personas.
Leanplum is also available as a Segment Source. Once you activate the integration Leanplum will start sending campaign engagement data to Segment. This creates a persistent, real-time feedback loop, ensuring data is always up to date and reflective of derived actions.
Segment makes it easy to set up Leanplum.
