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Easily personalize your website for every visitor without coding using your Segment data

Proof Experiences

  • Increase your B2B company conversions by personalizing your website for every visitor. Delight visitors. Skyrocket conversions.

  • Marketers can easily personalize their existing site without coding. Change headlines, images, and call to actions for each audience. Experiences even works on single page applications. Your engineers are already thanking you.

  • Target audiences using Segment data such as Behavioral i.e. “Visited URL” , Traits and Events i.e. “Company size > 50 employees”, Clearbit i.e. “Visitor IP Address says company = Salesforce”.

  • A/B test your personalization campaigns and see marketing metrics from the Experiences dashboard. You can also use Segment to send experiment data into analytics tools like Amplitude, Mode, Heap, or Google Analytics.

Try Segment

Segment makes it easy to set up Proof Experiences

How Proof Experiences works

Experiences works by using visitor information to personalize your website in real-time. Install our Javascript Snippet on each page you want to collect data or change content. Connect Segment to Experiences to both send and receive visitor data. This allows you to personalize your website using events like (Requested Demo) or (Purchase Pro Plan) and traits like (CompanyName) and (Industry).

Target audiences based on data from Segment, your CRM, browser behavior, or even 3rd pard data tools like Clearbit.
Target audiences based on data from Segment, your CRM, browser behavior, or even 3rd pard data tools like Clearbit.
Easily make changes to your existing website or single page app. You can also embed smart content blocks and use merge tags in your copy like {{Company Name}} and {{Industry}}.
Easily make changes to your existing website or single page app. You can also embed smart content blocks and use merge tags in your copy like {{Company Name}} and {{Industry}}.
Run experiments without the headache. The dashboard shows you the impact of personalization on your goals, or send all your experiment data into your analytics or BI tool.
Run experiments without the headache. The dashboard shows you the impact of personalization on your goals, or send all your experiment data into your analytics or BI tool.

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Get more out of Proof Experiences with Segment

Installing Proof Experiences with Segment makes it simple to get up and running without custom code or added engineering time. All you need to do is sign up for Proof Experiences, install our pixel on your website and connect to our Segment destination. Your current `Identify` and `Track`  data in Segment will be available immediately in Experiences to create audiences and tailor experiences on your website. This means no custom coding is necessary to get Experiences up and running. Marketers, breathe a sigh of relief with us because you don’t have to go bug the engineers again.

Try Segment

Segment makes it easy to set up Proof Experiences

Getting Started with Segment

Segment is the infrastructure for your customer data. Use one API to unlock 200+ tools for every team in your company. With Segment, developers can stop building tedious and expensive one-off data integrations while business users can get straight to work, turning on their favorite apps right from the Segment dashboard.