Integrate with Segment. Grow with Segment Select.

Get your brand in front of tens of thousands of companies when you integrate with Segment, the leader in Customer Data Infrastructure.

Build an integration

Already in the catalog? Join the Segment Select Partner Program.

Why companies choose to integrate with Segment

Segment’s Customer Data Infrastructure is used by over 19,000 companies to collect, clean, and load all of their first-party customer data—from mobile, web, POS, CRM, email, and more—into hundreds of tools in the flick of a switch.

Grow faster


Integrations enabled / Month

Get noticed by tens of thousands of Segment customers and become one of the 9,000 integrations they enable each month.

Convert more


Conversion Rates

Accelerate onboarding with 30 second setup flows. Partners who embed a Segment OAuth flow in their app report 2x their average conversion rate.

Retain better


Higher Retention

Retain more customers with improved data quality. Partners who integrate with Segment report mutual customers are 40% more likely to renew.

Referrals from Segment are extremely high quality, converting at an average of 2x our other channels.

Jon Hawkins


The developer experience with Segment was super easy. Docs were robust enough for us to follow and build an integration within a day.

Michele Riccardo Esposito


Having a consistent pipeline of clean and standardized first-party data from Segment is an extremely valuable and core data set for our customers’ success.

Keenan Rice

VP Strategic Alliances

Building with Segment has been a game changer! Because Segment owns the customer data infrastructure, companies like ours can focus on the analysis of the data and not have to build and maintain all the pipes.

Bilal Mahmood


Segment makes creating personalized user experiences with Iterable seamless.

Justin Zhu


Better together

Join other leading companies as a Segment Partner

From your first line of code

to a live integration in two weeks


Build a Segment endpoint easily with comprehensive docs, a Segment test account, and readily available partner support on Slack, email, and phone.


Ensure an exceptional joint customer experience with a 30 second setup flow. Embed an ‘Enable with Segment’ button in your app to streamline setup.


Publish public-facing docs and submit them alongside your Segment integration for approval. Segment reviews all submissions within 24 hours.


Go live on our Catalog to start onboarding customers and begin participating in co-marketing and sales opportunities via Segment Select.

Once your integration is live, unlock the benefits of Segment Select

Become an expert

Gain certification in customer data infrastructure and Segment’s software to better serve potential customers.

Access a dedicated team

Work with a dedicated partner team for sales support, co-marketing initiatives, and quarterly business reviews.

Grow your business

Fuel sales with go-to-market opportunities that amplify your brand exposure and generate qualified leads.