Integrate with Segment. Grow with Segment Select.

Get your brand in front of tens of thousands of companies when you join the Segment Select partner program.

Join Segment Select

Not in the catalog? Build an integration

Why companies choose to partner with Segment

Segment’s Customer Data Infrastructure is used by over 19,000 companies to collect, clean, and load all of their first-party customer data—from mobile, web, POS, CRM, email, and more—into hundreds of tools in the flip of a switch.

Grow faster

9,000

Integrations enabled / Month


Get noticed by tens of thousands of Segment customers and become one of the 9,000 integrations they enable each month.

Convert more

2x

Conversion Rates


Accelerate onboarding with 30 second setup flows. Partners who embed a Segment OAuth flow in their app report 2x their average conversion rate.

Retain better

40%

Higher Retention


Retain more customers with improved data quality. Partners who integrate with Segment report mutual customers are 40% more likely to renew.

Having a consistent pipeline of clean and standardized first-party data from Segment is an extremely valuable and core data set for our customers’ success.

Keenan Rice

VP Strategic Alliances

Referrals from Segment are extremely high quality, converting at an average of 2x our other channels.

Jon Hawkins

CMO

Building with Segment has been a game changer! Because Segment owns the customer data infrastructure, companies like ours can focus on the analysis of the data and not have to build and maintain all the pipes.

Bilal Mahmood

CEO

Segment makes creating personalized user experiences with Iterable seamless.

Justin Zhu

CEO

Once your integration is live, unlock the benefits of Segment Select

Become an expert

Gain certification in customer data infrastructure and Segment’s software to better serve potential customers.

Access a dedicated team

Work with a dedicated partner team for sales support, co-marketing initiatives, and quarterly business reviews.

Grow your business

Fuel sales with go-to-market opportunities that amplify your brand exposure and generate qualified leads.

Better together

Join other leading companies as a Segment Partner

How to get started

Apply

Join Segment Select by submitting your application. Every submission is evaluated manually. If you’re a fit, we’ll contact you with the agreement and next steps.

Learn

Dive deep into the Segment product by accessing a free demo environment and learning more about Customer Data Infrastructure in our free certification program.

Launch

Work with the Segment team on joint go-to-market activities to help your customers fully realize the power of their first-party data.