Become a Segment Select Channel Partner

The breadth of marketing technology continues to expand as companies demand more data-driven customer experiences. Partner with Segment, the pioneer in Customer Data Infrastructure, to help your clients collect, unify, and activate customer data in hundreds of tools that drive revenue and personalization.

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Why partner with Segment?

Transform the way your clients use data.

Become an expert

Gain certification in customer data infrastructure and Segment’s software to better serve potential customers.

Build customer loyalty

Set your clients up for success by helping them utilize their first-party data to yield more meaningful insights.

Grow your business

Drive lead generation and gain exposure to qualified prospects by leveraging our marketing resources.

How to get started

Read more about the program details here.



To join Segment Select, start bysubmitting your application. If you’re a fit, we’ll contact you within three weeks to set up a call to discuss the program.



If your agency qualifies, we'll execute the Segment Partnership Agreement and begin program onboarding and certification.



We'll provision benefits based on your program tier, then the program execution and measurement begins!