Twilio Segment and Mixpanel | Twilio Segment

Help Center
Docs
API Status
Contact Us

Log in

Products

Connections Features

Connections Overview
Integrate web and mobile app data with a single API
Warehouses
Easily transform and load customer data
Reverse ETL
Move warehouse data to your applications
Functions
Customize your customer data pipeline
Developer Toolkit
Build on Twilio Segment

Protocols Features

Protocols Product Overview
Protect the integrity of your data
Privacy Portal
Protect users' privacy

Unify Features

Unify Overview
Unify customer data across every channel
Profiles Sync
Sync customer profiles to the warehouse

Twilio Engage Features

Twilio Engage Overview
Deepen customer relationships with data-first multichannel marketing
Audiences
Build dynamic audiences from real-time, complete profiles
Journeys
Orchestrate cross-channel customer journeys

Customer Data Platform

CDP Overview
Collect real-time data from any channel, at any time, for a unified view—instantly

Integrations

Advertising
Analytics
BI Tools
CRM
Data Warehouse
Email Marketing
Marketing Automation
Personalization
View All Integrations

Privacy & Security

Trust Center
Privacy Portal
Security
GDPR

Why Twilio Segment

Open Source
Infrastructure
Twilio + Segment

Connections Features

Connections Overview
Integrate web and mobile app data with a single API
Warehouses
Easily transform and load customer data
Reverse ETL
Move warehouse data to your applications
Functions
Customize your customer data pipeline
Developer Toolkit
Build on Twilio Segment

Protocols Features

Protocols Product Overview
Protect the integrity of your data
Privacy Portal
Protect users' privacy

Unify Features

Unify Overview
Unify customer data across every channel
Profiles Sync
Sync customer profiles to the warehouse

Twilio Engage Features

Twilio Engage Overview
Deepen customer relationships with data-first multichannel marketing
Audiences
Build dynamic audiences from real-time, complete profiles
Journeys
Orchestrate cross-channel customer journeys

Customer Data Platform

CDP Overview
Collect real-time data from any channel, at any time, for a unified view—instantly

Integrations

Advertising
Analytics
BI Tools
CRM
Data Warehouse
Email Marketing
Marketing Automation
Personalization
View All Integrations

Privacy & Security

Trust Center
Privacy Portal
Security
GDPR

Why Twilio Segment

Open Source
Infrastructure
Twilio + Segment

Twilio Segment For...

Use Cases

Use Cases Overview
Empower every team to solve key challenges
Customer Data Management
Collection, compliance, and activation
Single View of the Customer
Identity-resolved, enriched, and real-time profiles
Audience Segmentation & Activation
Build targed audiences and orchestrate journeys
Customer Acquisition
Cost-effectively acquire new customers
Customer LTV & Retention
Improve customer loyalty and engagement
Insights & Analytics Enablement
Make data-driven decisions

Teams

Marketing Teams
Personalize multichannel experiences
Product Teams
Inform your roadmap with customer data
Engineering Teams
Collect and manage your data in a single platform

Industry

Retail
Create personalized shopping experiences
B2B
Unify your buyer journey and act on intent signals
Financial Services
Collect clean and compliant data
Healthcare
Transform care with HIPAA-eligible data
Marketplaces
Increase loyalty with data-driven personalization
Media
Increase audience engagement

Company Size

Startup
Early-stage startups can receive Twilio Segment for free
Enterprise
Data clarity across your organization

More Solutions

Use Cases

Use Cases Overview
Empower every team to solve key challenges
Customer Data Management
Collection, compliance, and activation
Single View of the Customer
Identity-resolved, enriched, and real-time profiles
Audience Segmentation & Activation
Build targed audiences and orchestrate journeys
Customer Acquisition
Cost-effectively acquire new customers
Customer LTV & Retention
Improve customer loyalty and engagement
Insights & Analytics Enablement
Make data-driven decisions

Teams

Marketing Teams
Personalize multichannel experiences
Product Teams
Inform your roadmap with customer data
Engineering Teams
Collect and manage your data in a single platform

Industry

Retail
Create personalized shopping experiences
B2B
Unify your buyer journey and act on intent signals
Financial Services
Collect clean and compliant data
Healthcare
Transform care with HIPAA-eligible data
Marketplaces
Increase loyalty with data-driven personalization
Media
Increase audience engagement

Company Size

Startup
Early-stage startups can receive Twilio Segment for free
Enterprise
Data clarity across your organization

Pricing

Docs

Public API
Javascript
iOS
All SDKs
Recipes
API Status
Integrations
Security
View All Docs

Popular Topics

Spec
Guidance on capturing and formatting data
Sources
Applications which send data into Twilio Segment
Destinations
Tools or apps that Twilio Segment sends data to
Product Updates
Latest feature releases, beta offerings, and more
Trust Center
Customer engagement built on trust

Resources

Learn With Segment

Resources
Guides and books for your customer data journey
Blog
The latest on our product, industry, and customer data practice
Segment Community
Connect with peers, share tips, get answers, and stay informed
Growth Center
Learn to implement high-performing growth strategies
Data Hub
Enhance your customer data management skills
Case Studies
Learn how our customers use Twilio Segment

Get Started With Segment

Segment University
Learn to implement and use Twilio Segment successfully
Integrations
Explore 450+ integrations to connect with your tools
Professional Services
Get expert guidance on your Twilio Segment journey
Recipes
Step by step tutorials on using Segment integrations to achieve your goals
Docs
Technical documentation for all things Twilio Segment

Support

Contact Us
Connect with our support team for additional help
Support Plans
Dedicated support from our team of experts

Partners

Find a Partner
Find a trusted solution partner
Become a Partner
Get your software and services in front of our user base
Build on Twilio Segment
Build an integration between your tool and Twilio Segment

Learn With Segment

Resources
Guides and books for your customer data journey
Blog
The latest on our product, industry, and customer data practice
Segment Community
Connect with peers, share tips, get answers, and stay informed
Growth Center
Learn to implement high-performing growth strategies
Data Hub
Enhance your customer data management skills
Case Studies
Learn how our customers use Twilio Segment

Get Started With Segment

Segment University
Learn to implement and use Twilio Segment successfully
Integrations
Explore 450+ integrations to connect with your tools
Professional Services
Get expert guidance on your Twilio Segment journey
Recipes
Step by step tutorials on using Segment integrations to achieve your goals
Docs
Technical documentation for all things Twilio Segment

Support

Contact Us
Connect with our support team for additional help
Support Plans
Dedicated support from our team of experts

Partners

Find a Partner
Find a trusted solution partner
Become a Partner
Get your software and services in front of our user base
Build on Twilio Segment
Build an integration between your tool and Twilio Segment

Sign Up See how it works

Products

Connections Features

Connections Overview
Integrate web and mobile app data with a single API
Warehouses
Easily transform and load customer data
Reverse ETL
Move warehouse data to your applications
Functions
Customize your customer data pipeline
Developer Toolkit
Build on Twilio Segment

Protocols Features

Protocols Product Overview
Protect the integrity of your data
Privacy Portal
Protect users' privacy

Unify Features

Unify Overview
Unify customer data across every channel
Profiles Sync
Sync customer profiles to the warehouse

Twilio Engage Features

Twilio Engage Overview
Deepen customer relationships with data-first multichannel marketing
Audiences
Build dynamic audiences from real-time, complete profiles
Journeys
Orchestrate cross-channel customer journeys

Customer Data Platform

CDP Overview
Collect real-time data from any channel, at any time, for a unified view—instantly

Integrations

Advertising
Analytics
BI Tools
CRM
Data Warehouse
Email Marketing
Marketing Automation
Personalization
View All Integrations

Privacy & Security

Trust Center
Privacy Portal
Security
GDPR

Why Twilio Segment

Open Source
Infrastructure
Twilio + Segment

Connections Features

Connections Overview
Integrate web and mobile app data with a single API
Warehouses
Easily transform and load customer data
Reverse ETL
Move warehouse data to your applications
Functions
Customize your customer data pipeline
Developer Toolkit
Build on Twilio Segment

Protocols Features

Protocols Product Overview
Protect the integrity of your data
Privacy Portal
Protect users' privacy

Unify Features

Unify Overview
Unify customer data across every channel
Profiles Sync
Sync customer profiles to the warehouse

Twilio Engage Features

Twilio Engage Overview
Deepen customer relationships with data-first multichannel marketing
Audiences
Build dynamic audiences from real-time, complete profiles
Journeys
Orchestrate cross-channel customer journeys

Customer Data Platform

CDP Overview
Collect real-time data from any channel, at any time, for a unified view—instantly

Integrations

Advertising
Analytics
BI Tools
CRM
Data Warehouse
Email Marketing
Marketing Automation
Personalization
View All Integrations

Privacy & Security

Trust Center
Privacy Portal
Security
GDPR

Why Twilio Segment

Open Source
Infrastructure
Twilio + Segment

Twilio Segment For...

Use Cases

Use Cases Overview
Empower every team to solve key challenges
Customer Data Management
Collection, compliance, and activation
Single View of the Customer
Identity-resolved, enriched, and real-time profiles
Audience Segmentation & Activation
Build targed audiences and orchestrate journeys
Customer Acquisition
Cost-effectively acquire new customers
Customer LTV & Retention
Improve customer loyalty and engagement
Insights & Analytics Enablement
Make data-driven decisions

Teams

Marketing Teams
Personalize multichannel experiences
Product Teams
Inform your roadmap with customer data
Engineering Teams
Collect and manage your data in a single platform

Industry

Retail
Create personalized shopping experiences
B2B
Unify your buyer journey and act on intent signals
Financial Services
Collect clean and compliant data
Healthcare
Transform care with HIPAA-eligible data
Marketplaces
Increase loyalty with data-driven personalization
Media
Increase audience engagement

Company Size

Startup
Early-stage startups can receive Twilio Segment for free
Enterprise
Data clarity across your organization

More Solutions

Use Cases

Use Cases Overview
Empower every team to solve key challenges
Customer Data Management
Collection, compliance, and activation
Single View of the Customer
Identity-resolved, enriched, and real-time profiles
Audience Segmentation & Activation
Build targed audiences and orchestrate journeys
Customer Acquisition
Cost-effectively acquire new customers
Customer LTV & Retention
Improve customer loyalty and engagement
Insights & Analytics Enablement
Make data-driven decisions

Teams

Marketing Teams
Personalize multichannel experiences
Product Teams
Inform your roadmap with customer data
Engineering Teams
Collect and manage your data in a single platform

Industry

Retail
Create personalized shopping experiences
B2B
Unify your buyer journey and act on intent signals
Financial Services
Collect clean and compliant data
Healthcare
Transform care with HIPAA-eligible data
Marketplaces
Increase loyalty with data-driven personalization
Media
Increase audience engagement

Company Size

Startup
Early-stage startups can receive Twilio Segment for free
Enterprise
Data clarity across your organization

Pricing

Docs

Public API
Javascript
iOS
All SDKs
Recipes
API Status
Integrations
Security
View All Docs

Popular Topics

Spec
Guidance on capturing and formatting data
Sources
Applications which send data into Twilio Segment
Destinations
Tools or apps that Twilio Segment sends data to
Product Updates
Latest feature releases, beta offerings, and more
Trust Center
Customer engagement built on trust

Resources

Learn With Segment

Resources
Guides and books for your customer data journey
Blog
The latest on our product, industry, and customer data practice
Segment Community
Connect with peers, share tips, get answers, and stay informed
Growth Center
Learn to implement high-performing growth strategies
Data Hub
Enhance your customer data management skills
Case Studies
Learn how our customers use Twilio Segment

Get Started With Segment

Segment University
Learn to implement and use Twilio Segment successfully
Integrations
Explore 450+ integrations to connect with your tools
Professional Services
Get expert guidance on your Twilio Segment journey
Recipes
Step by step tutorials on using Segment integrations to achieve your goals
Docs
Technical documentation for all things Twilio Segment

Support

Contact Us
Connect with our support team for additional help
Support Plans
Dedicated support from our team of experts

Partners

Find a Partner
Find a trusted solution partner
Become a Partner
Get your software and services in front of our user base
Build on Twilio Segment
Build an integration between your tool and Twilio Segment

Learn With Segment

Resources
Guides and books for your customer data journey
Blog
The latest on our product, industry, and customer data practice
Segment Community
Connect with peers, share tips, get answers, and stay informed
Growth Center
Learn to implement high-performing growth strategies
Data Hub
Enhance your customer data management skills
Case Studies
Learn how our customers use Twilio Segment

Get Started With Segment

Segment University
Learn to implement and use Twilio Segment successfully
Integrations
Explore 450+ integrations to connect with your tools
Professional Services
Get expert guidance on your Twilio Segment journey
Recipes
Step by step tutorials on using Segment integrations to achieve your goals
Docs
Technical documentation for all things Twilio Segment

Support

Contact Us
Connect with our support team for additional help
Support Plans
Dedicated support from our team of experts

Partners

Find a Partner
Find a trusted solution partner
Become a Partner
Get your software and services in front of our user base
Build on Twilio Segment
Build an integration between your tool and Twilio Segment

Help Center
Docs
API Status
Contact Us

See how it works Log in Sign Up

See how it works

Products

Connections
Protocols
Unify
Twilio Engage
Customer Data Platform
Integrations Catalog
Pricing
Security
GDPR

For Developers

Documentation
Segment API
Build on Segment
Open Source
Engineering Team

Company

Careers
Blogs
Press
Events
Podcast
Growth Center
Data Hub

Support

Help Center
Contact us
Resources
Recipes
Professional Services
Security Bulletins
Documentation
Release Notes
Become a Partner
Guide to Customer Data Platforms

© 2024 Twilio Inc. All Rights Reserved.

Privacy (Updated) Terms of Service