Source
Import your Sendgrid data to your warehouse
SendGrid is a trusted platform for transactional email and email marketing.
Use Cases
Once your Sendgrid data is synced to your warehouse, you can use it in a number of different ways.
SendGrid data
Go beyond SendGrid’s dashboards and ask any question you want about your email data
Emails over Customer Lifecycle
View how many emails a customer is receiving over time, and his interactions with those emails
Email performance across campaigns
Analyze email opens, email link clicks, email unsubscribes across all your campaigns
Website and mobile data + SendGrid
Combine data from your website, mobile app, or servers, with your SendGrid data to tie together your customer’s behavior across multiple touchpoints
Conversion of email campaign
Build a custom funnel of email events to in-app conversions
Email interaction of prospects
Combine email interactions with in-app behavior to segment high intent prospects from others
Payments data + SendGrid
Combine data from Payments apps like Stripe, with your SendGrid data to tie together email activity with revenue
Revenue per campaign
Analyze the conversion rate and revenue from an email campaign
Conversion of email campaigns
Build a funnel of customers that open, interact, and ultimately signup or purchase on your site
Additional Info
Learn more about the Sendgrid source.
Preview of collections
You can import many different types of data from Sendgrid.
We call these collections.
open
Recipient has opened the HTML message
unsubscribe
Recipient clicked on message’s subscription management link
click
An event triggered when a user clicks on a link in an email
recipients
All contacts who have received an email, with information about their last activities and custom activities
Further research
Still have questions? Here are a few useful resources for you to dig a little deeper.
documentation
Check out our great documentation for detailed help on setting up Sendgrid.
Sendgrid documentation