Deliver personalized experiences at scale using complete, trustworthy, and compliant customer data.
The world’s most innovative companies
build winning customer experiences with Segment
See the complete view of your customer by unifying data across web, mobile web, apps, email, support, and offline interactions.
Identify traits of your high value customers and uncover key events along the customer journey that impact growth, engagement, and retention.
Centralize and scale access to high-quality, secure data and deliver it to the tools and internal teams that need it.
Segment surfaces any issues in the customer experience that might hurt monetization and has allowed us to make better business decisions faster.
Power your tools and product cross-sell recommendations with clean, reliable data.
Align your teams and tools with secure and consistent customer data.
Simplify compliance with automated data governance and real-time PII screening.
Create real-time audiences and campaigns without relying on your engineering team.
Deliver personalized experiences wherever your customers are, whether in a local branch or online.
Use individualized data to drive the behaviors or product features that increase customer loyalty and engagement.
It was important to have no engineering dependencies... Marketing could create custom landing pages for affiliates with a link that tells Segment who this partner is and exactly what happens with them.
Our commitment to security and compliance includes a comprehensive suite of certifications and attestations so you can trust that your data stays secure and compliant.
Read Segment's stance on security
Activate audiences in 300+ marketing and analytics tools in real time.
