Take a proactive approach to privacy
Get real-time visibility into what personal information you’re collecting, where you’re collecting it from, and where you’re sending it. Then, set rules to automatically protect it.
Customer data discovery
Automatically detect and classify personal information in real time instead of wasting months manually creating an inventory.
Subject rights management
Honor data subject rights requests at scale with automated deletion and suppression across Segment and your connected stack.
Customer Data Discovery
Create your dynamic data inventory in minutes
Say goodbye to manual surveys and outdated inventories. With Segment, you can automatically detect and classify personally identifiable information (PII) to create a dynamic customer data inventory for your Segment data.
Each data point is matched against common PII fields and assigned a risk-based classification of red, yellow, or green.
Manage your risk exposure
Don’t want your team collecting passwords or credit card numbers? Segment makes it easy to proactively enforce your company’s data privacy policies.
Set rules to automatically block restricted personal data from being collected.
Subject Rights Management
Streamline your regulatory compliance
Accelerate compliance with regulations like the GDPR and the CCPA with automated data subject rights management and our open source consent manager.
Whether your customers want you to delete or modify their data, or even stop collecting it entirely, Segment has you covered.
“Segment’s Privacy Portal gives us the confidence to align our event data streams with our company’s data privacy and governance standards. With real-time visibility across our event streams, we are able to proactively respect our customers’ privacy.“
Rudy MartinChief Information Security Office
Ready for proactive privacy management?
Learn how Segment can help you protect your customers' privacy.