Pricing that scales
Find the right plan and add-ons to enable your engineering, marketing, and product teams to power adaptive, personalized customer experiences with good data.
Connections
Collect real-time event data from 450+ pre-built sources, including the warehouse, and send unified customer data to your favorite marketing and analytics tools.
Plans: Free, Team, and Business
What you can do with Connections:
Enable engineering teams to:
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Collect and unify real-time events with customer data in the warehouse
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Send customer data to 450+ destinations
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Govern data for quality and compliance
Optional add-on
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Advanced data governance
Automatically enforce data quality at scale
Customer Data Platform (CDP)
The most complete, extensible, and scalable CDP that enables technical and business users to create unified profiles, build audiences, orchestrate personalized journeys in real-time, and enhance every experience with data from your warehouse.
Plans: Unify, Unify Plus, and Engage
Everything in Connections AND:
Enable engineering teams to:
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Automatically generate identity-resolved profiles
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Collect and unify real-time events with customer data in the warehouse
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Enrich and activate unified profile data to downstream tools
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Govern data for quality and compliance
Enable marketing teams to:
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Get a complete view of the customer
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Create and manage audiences
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Orchestrate customer journeys and campaigns
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Leverage predictive and generative AI
Optional add-on
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Advanced data governance
Automatically enforce data quality at scale -
Audience & profile enrichment
Expand identity-resolved profiles to include all warehouse data -
AI recommended audiences
Build more targeted audiences based on AI-powered product recommendations designed to drive conversions
