Enrich profiles with Twilio Segment
Enrich your customer profiles with warehouse data alongside predictive AI to personalize each customer journey in real-time. Better data, greater ROI.
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Join the 25,000+ companies using the Segment platform
Build stronger customer relationships and greater profitability with a rich understanding of every individual customer.
Save time and compute costs by letting Segment build the complete history of each customer across all online and offline touchpoints into real-time, identity-resolved profiles. Then, automatically send profiles to your data warehouse for complex attribution and modeling to personalize each customer’s experience.
Stuck in a hamster wheel of manually updating each customer profile? With Twilio Segment, your unified customer profiles update automatically in real time as customers interact with your brand, then securely sync to all your downstream tools with ease.
The cornerstone of any relationship is trust. Twilio Segment enables predictive audience targeting at scale, while our universal consent management framework ensures you’re respecting customers’ data privacy every time.
Meet Predictions, our out-of-the-box predictive models that make it a cinch for your marketing team to enrich profiles with propensity scores for likelihood to purchase, churn, and more so they can deliver better experiences faster.
Segment’s consent management and privacy framework is ISO-compliant and enables global management of consent preferences in an ever-evolving privacy landscape to build customer trust and loyalty.
Fast. Easy. Safe. Smart. We append profiles with attributes in the data warehouse using Reverse ETL and offer effortless integrations with any Enrichment API via our integrations catalog and Functions framework.
Learn how to set up rETL to automatically pull in both backfill customer data and events from your warehouse to complete your identity graph and provide a holistic view of your customer’s journey.
A consumer scale real-time identity resolution solution, called Segment Unify, is now generally available.
Watch this short tutorial to learn how to build comprehensive and trusted user profiles — allowing them to craft stronger, more meaningful customer relationships through 1:1 personalization.
From startups to global enterprises, see what businesses have achieved with the Twilio Segment customer data platform.
Twilio Segment is a critical tool in your tech stack to enrich customer profiles. Connect with a Segment expert to learn more about why 25,000+ companies choose Segment's CDP.