Build with Segment data

Enable thousands of companies to instantly activate their first-party data in your app.

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Leverage events, not pageviews

Build a Segment Destination to receive high-intent data from every customer touchpoint in real time—abstracting away integration code and sending you structured data in the format you accept.

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Why companies choose to build on Segment


Conversion rates

Reduce time to value

Get data flowing in 30 seconds with access to all historical customer data. Partners report 2x their average conversion rate.


Integrations enabled / Month

Get discovered

Get noticed by tens of thousands of Segment customers and become one of the 9,000 integrations they enable each month.



Unlock more data

Integrating with Segment means you’re connected to 250+ data sources and destinations. All powered by one simple integration.

Build an integration in as little as a few hours with the Segment Developer Center

Building a Segment integration is fast and straightforward. With the Developer Center you can test, submit, and maintain your Segment integration and OAuth flow.

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Building a Segment endpoint is easy with comprehensive docs, tooling, and access to support.


Increase conversion by an average of 2x when you embed the "Enable with Segment" button in your app to streamline onboarding and POCs.


Publish public-facing docs on your website and submit them alongside your Segment integration.


Go live in our Catalog to start onboarding customers and begin participating in co-marketing and sales opportunities via Segment Select.

The developer experience with Segment was super easy. Docs were robust enough for us to follow and build an integration within a day.

Michele Riccardo Esposito