Related recipes
Build customized reports using multiple instances of Google Analytics
In this recipe, we'll cover to how to set up multiple instances of Google Analytics, using Multi-Instance Destinations and Destination Filters, to enable you to craft custom, region-specific reports for every team at your company.
Identifying the KPIs for your mobile app
In this recipe, we will explain how to determine the KPIs (key performance indicators) that marketers should understand and be able to track before launching campaigns. We will also explain how and where to calculate KPIs within a mobile measurement provider’s (MMP) dashboard and how to act on the data provided.

Measuring product-market fit with retention cohorts
In this recipe, you'll learn how to create retention cohorts to help you find product-market fit and decide what to focus on next.

Using Hex, Python, Segment, and AWS S3 for easy data visualization and collaboration
Perform analysis and create visualizations of your first-party customer event data, using this recipe which combines Hex’s charting capabilities with data stored in an AWS S3 bucket (a popular Segment destination). You’ll also be able to publish and share your data work, allowing you to collaborate with your colleagues.

Collect web and mobile analytics
Collect data once with Segment and send it any tool you use.
No more tedious integrations.