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Engage customers on their preferred communication channels using Segment and Twilio
Today’s consumers want the freedom to communicate with businesses on their preferred communication channels. Here’s how to do it with Segment and Twilio.

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Build and automate a referral program for your business
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Win back churned users by coordinating your ad and email campaigns
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Use Facebook Lead Ads to personalize email campaigns
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Increase conversion with personalized lifecycle campaigns
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Engage new signups with a personalized welcome email
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Re-engage cart abandoners with personalized email campaigns
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Improve product retention rates with targeted push notifications
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Personalize customer communications using real-time location data
In this recipe, you’ll learn how to use Segment to connect Radar (a location data infrastructure platform) and Customer.io (a marketing automation software) to personalize your customer communications.


Build a customer loyalty program for high-value customers
In this recipe, we’ll learn how to identify customers with the potential for high LTV and enroll them in a loyalty-focused SMS program.

Boost conversion rates with cross-channel messaging campaigns
In this recipe, you’ll learn how to use Twilio Engage (formerly Segment Personas) and Braze cross-channel campaigns to target and educate the users most likely to purchase a particular product. The recipe specifically talks about leveraging Content Cards + Push Notifications to boost conversion rates.

Intelligently Route Support Requests Using Segment & Twilio
Use Segment and Twilio Flex to intelligently route inbound support requests to a chatbot or a real support agent based on historical user behavior and user attributes.

Use behavioral events for open-time email personalization
This recipe teaches you how to use customer behavioural events from Segment inside Movable Ink to achieve open-time email personalization and improve email engagement rates.

How to deliver personalized lifecycle emails with Segment & Customer.io
This recipe will explain how you can use Segment to collect customer data and then funnel that into Customer.io to create personalized lifecycle email campaigns.
Drive repeat purchasers with a personalized re-engagement Journey
In this recipe, you’ll learn how to design a multi-step re-engagement campaign with Journeys, a feature within Twilio Engage. At a high level, this journey optimizes ad spend based on lifetime customer value and designs personalized messaging based on a customer’s preferred categories.
A/B test and personalize customer journeys and funnels with Twilio Engage
In this recipe, you’ll learn how to use Engage (formerly Personas) and Destinations by Segment and the A/B testing tool, Kameleoon, to target website visitors with experiments that can help financial services companies up-sell and cross-sell products and services.


Improve email engagement rates with dynamic content
In this recipe, you will learn to leverage Segment and email marketing tool such as Vero to personalize your email campaigns with dynamic content in order to improve your engagement rates.


Collect web and mobile analytics
Collect data once with Segment and send it any tool you use.
No more tedious integrations.