• Use Cases
  • Marketing
  • Understand your marketing funnel (campaign performance, attribution, etc.)

Understand your marketing funnel (campaign performance, attribution, etc.)

Marketing Analytics
One of the top areas to start as a business is analyzing your conversion funnel. From the first time a new visitor lands on your site, to when they eventually purchase your product, you should be able to systematically measure and eliminate the biggest points of friction.
Collect web and mobile analytics with Segment
Collect data once with Segment and send it any tool you use. No more tedious integrations.
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