Twilio Segment brings together clean, consented customer data for real-time insights so you can know each individual like they are your only customer.
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Segment’s libraries, automatic sources, and functions collect data from anywhere—hundreds of thousands of times per second—so you can move it where you need it.
Know your customers through rich profiles and use AI to anticipate their needs and create personalized campaigns that improve ROI.
Get a complete view of your customers for better personalization, conversion optimization, and predictive recommendations.
Join the 25,000+ companies using the Segment platform
Create targeted audiences and launch personalized customer journeys within minutes using simple text prompts.
Twilio Segment makes it easy for data teams to prepare, enrich, and activate existing data in the warehouse, so marketers can move fast with personalized communication.
in 2022 market share per IDC*
unique events tracked**
API calls processed in 2023**
With a zero copy architecture that treats the warehouse as a source of truth, you can make event streams, product information, and entity data open to any team and application.
Build, deploy, and scale on a platform that easily integrates with your tech stack so you can quickly adapt to changing customer needs while maintaining data privacy.
Enrich and unlock customer profiles across your organization with real-time data and predictive AI to make every customer interaction more impactful.
450+ pre-built integrations that you can enable with the flip of a switch.
From startups to global enterprises, see what businesses have achieved with the Twilio Segment customer data platform.
Get insights from 2,450 marketing and CX leaders on what it means to grow sustainably in 2023, and how companies are using AI to do just that.
Learn how you can start connecting your data with Twilio Segment. Explore our plans to find the one that’s right for your team.
* Twilio is the #1 CDP for market share four years in a row per IDC (2019-2022).
** Statistics from 6/30/22 - 6/30/23
